The news: MrBeast (real name James Donaldson), the most popular creator on YouTube and a children’s consumer goods entrepreneur, has spent the last few months dealing with wave after wave of controversy.

Most recently, Donaldson and Amazon were named in a class-action lawsuit from contestants on the upcoming game show “Beast Games,” set to launch on Prime Video later this year.
Plaintiffs alleged that more than 1,000 contestants were subjected to unsafe and unlawful employment conditions, sexual harassment, and other issues as they competed for a $5 million prize.

You've read 0 of 2 free articles this month.

Get more articles - create your free account today!

Products

Events & Resources

Topics

Latest Articles

Shoppers hate paying for return shipping more than any other part of the process

Doctors expect longer visits as parents seek clarity about pediatric vaccine guidelines

Lowe’s reaches out to Gen Alpha with new rewards program for kids

Meta faces critical questions as AI spending and regulatory scrutiny intensify

J&J launches direct-to-consumer prescription drug site with lower cash prices

The health and fitness industry’s future is subscription-first, not hardware-led

Scam exposure on social platforms threatens brands

Email is consumers’ top marketing channel, but inbox fatigue threatens ROI

How payment providers should react to OpenAI’s Instant Checkout walkback

Capital One joins finance industry layoff trend, sheds 1,100 Discover workers

About

Amazon and MrBeast sued for poor conditions on upcoming game show

Coverage Areas →

Coverage Areas →

Advertising & Marketing

Health

Ecommerce & Retail

Technology

Financial Services

More Topics

Geographies

EMARKETER

Media Services

Free Content

Contact Us →

Worldwide HQ

Sales Inquiries