Luxury Ecommerce 2024

How High-End Brands Can Weather the Lows

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About This Report
Luxury brands are grappling with downturns in the US and China, the largest markets for personal luxury goods, and will have to seize opportunities for growth from new markets and product innovation.
Table of Contents

High-end brands are grappling with a slowdown in demand in the US and China, the two largest markets for personal luxury goods. Amid challenging conditions, luxury brands and retailers will have to double down on fostering creativity and connecting with their customers wherever they are.

Key Question: What is the sales outlook for personal luxury goods worldwide and in key markets through 2028?

Key Stat: Worldwide sales of personal luxury goods will grow by just 3.2% in 2024 to reach $429.15 billion, weighed down by slower growth in the US and China.

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Sky Canaves

Contributors

Suzy Davidkhanian
VP, Content
Jasmin Ellis
Forecasting Analyst
Na Li
Director, Primary Research
Wendy Malloy
Director, Reports Editor
Sarah Marzano
Principal Analyst, Retail Media
Jennifer Pearson
VP, Research
Amy Rotondo
Director, US Research
Matt Torpey
Senior Chart Editor
Emman Velasco
Chart Editor
Ali Young
Senior Copy Editor
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