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Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More →US Click-and-Collect Forecast 2023
Consumer Preferences Shift From Curbside to In-Store Pickup
Download
Table of Contents
Executive Summary
Click and collect is now a mature channel.
Click and collect has carved out a slice of the ecommerce pie, but it won’t get any larger.
Sales growth will depend on increased usage, not new adoption.
Grocery remains a bright spot for click and collect.
Retailers need a strong ecommerce presence and a wide retail footprint to compete for click-and-collect sales.
In-store pickup buyers will grow, while curbside buyers will plateau.
How should retail marketers react to consumers’ preferences shifting toward click and collect?
Sources
Media Gallery
About This Report
Click and collect has matured as an ecommerce channel, but growth will slow as pandemic concerns alleviate.
Table of Contents
Executive Summary
Click and collect is now a mature channel.
Click and collect has carved out a slice of the ecommerce pie, but it won’t get any larger.
Sales growth will depend on increased usage, not new adoption.
Grocery remains a bright spot for click and collect.
Retailers need a strong ecommerce presence and a wide retail footprint to compete for click-and-collect sales.
In-store pickup buyers will grow, while curbside buyers will plateau.
How should retail marketers react to consumers’ preferences shifting toward click and collect?
Sources
Media Gallery
Executive Summary
Sales fulfilled by click and collect will see slower growth in the coming years. But adoption will remain high across several retail categories, even as consumer preference shifts from curbside to in-store pickup.
Key Question: How will click-and-collect usage change over the next three years?
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KEY STAT: Click and collect will be less relevant as pandemic concerns wane, but it’ll still make up 8.5% of total US ecommerce sales this year.
Download
Table of Contents
Executive Summary
Click and collect is now a mature channel.
Click and collect has carved out a slice of the ecommerce pie, but it won’t get any larger.
Sales growth will depend on increased usage, not new adoption.
Grocery remains a bright spot for click and collect.
Retailers need a strong ecommerce presence and a wide retail footprint to compete for click-and-collect sales.
In-store pickup buyers will grow, while curbside buyers will plateau.
How should retail marketers react to consumers’ preferences shifting toward click and collect?
Sources
Media Gallery
About This Report
Click and collect has matured as an ecommerce channel, but growth will slow as pandemic concerns alleviate.
Table of Contents
Executive Summary
Click and collect is now a mature channel.
Click and collect has carved out a slice of the ecommerce pie, but it won’t get any larger.
Sales growth will depend on increased usage, not new adoption.
Grocery remains a bright spot for click and collect.
Retailers need a strong ecommerce presence and a wide retail footprint to compete for click-and-collect sales.
In-store pickup buyers will grow, while curbside buyers will plateau.
How should retail marketers react to consumers’ preferences shifting toward click and collect?
Sources
Media Gallery
authors
Blake Droesch
Contributors
- Whitney Birdsall
- Senior Forecasting Analyst
- Suzy Davidkhanian
- Principal Analyst, Retail & Ecommerce
- Andrew Lipsman
- Principal Analyst, Retail & Ecommerce
- Amy Rotondo
- Director, US Research
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