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Learn More →US Holiday 2025 Recap and 2026 Preview
Seasons of Slower Growth and Acceleration of AI-Assisted Shopping
About This Report
To capture a share of limited holiday gains, retailers and brands must zero in on pockets of opportunity across mobile commerce, social platforms, and consumer adoption of AI for shopping.
Holiday retail and ecommerce sales growth is moderating. To capture a share of the limited gains, retailers and brands must zero in on pockets of opportunity across mobile commerce, social platforms, and consumer adoption of AI for shopping.
This deck covers:
- US retail and ecommerce sales trends from the 2025 holidays by channel, product category, and retailer
- The forecast for the 2026 holiday shopping season
- Key insights to help brands, retailers, and marketers plan for the 2026 holidays
authors
Sky Canaves
Contributors
- Suzy Davidkhanian
- VP, Content
- Blake Droesch
- Cindy Liu
- Senior Forecasting Analyst
- Wendy Malloy
- Director, Reports Editor
- Emma Noyes
- Graphic Designer, Data Visualization
- Naomi Rebuelta
- Copy Editor
- Amy Rotondo
- Director, US Research
- Matt Torpey
- Senior Chart Editor
- Emman Velasco
- Chart Editor
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