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Industry KPI Results
> Ecommerce CPC (US, Canada)

Ecommerce CPC (US, Canada)

Ecommerce CPC is the total advertising cost divided by the number of clicks.

By Industry and Country
SellMetric
Source
Methodology
Notes
Updated: Q3 2025
SellMetric
SellMetric is an AI-powered sales analytics and optimization platform.
Updated: Q3 2025
SellMetric
SellMetric's data is based on the analysis of various data sources, including transactional data, marketing campaign data, product inventory and sales data, and relevant third-party data. The dataset encompasses over 30,000 customers worldwide. The primary focus of this analysis is for marketplaces in key regions: the United States (US) and Canada. Approximately $350 million in e-commerce ad spending across platforms such as Walmart and Amazon DSP & Sponsored Advertising was examined. To ensure accurate analysis, the raw data underwent essential preprocessing steps, including data normalization, standardization, aggregation and transformation.
Updated: Q3 2025
SellMetric
Data represents activity among SellMetric clients, broader industry metrics may vary. The total advertising cost divided by the number of clicks.
Updated: Q3 2025
SellMetric
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