2018 was a banner year for US holiday retail sales across both brick-and-mortar and ecommerce. But with more economic uncertainty ahead, the 2019 holiday season is not shaping up to be quite as strong.

Consumers don’t fully trust retailers with their data. But, they’ll put their reservations aside for the right price.

Mobile payments have been thought to be on the cusp of widespread adoption for several years now. But most consumers have responded to the technology with a noncommittal shrug.

Retail is in the midst of a transformation, at both physical stores and online. This report examines 10 trends that will most shape retail in the year ahead.

The consumer retail economy, buttressed by low unemployment and rising wages, is experiencing its best growth since 2011. And despite the 2018 demise of old-retail stalwarts like Sears and Toys "R" Us, recent gains at retail aren’t only flowing in the direction of digital – although they do increasingly bear hallmarks of its influence.

Store closures are the hallmark of the so-called retail apocalypse, but the demise of brick-and-mortar locations might be more apparent to industry watchers. The average consumer doesn't always pay attention—unless a particular store meant something to them.

In this special webinar panel of eMarketer analysts you'll learn the market forces changing the ways consumers shop for consumer packaged goods, and the drivers affecting how CPG companies sell to consumers.

Data breaches and the threat of regulation have chief marketers on edge about data security.

Singles’ Day is the world’s biggest shopping event, and Black Friday is just around the corner. Holiday shopping is a major driver of retail and ecommerce around the world, but spending and which holidays drive the most activity vary by region.

Online grocery sales are reaching a tipping point, a fact that was a given at the inaugural Groceryshop conference held this week. Overall themes of digital transformation and the power of the consumer emerged while Amazon was mentioned less often than you might think.

News this week of Sears filing for bankruptcy protection wasn't exactly a shock to anyone. According to a new Adthena study that looked into how digital commerce competition affected Sears, the retailer fared poorly compared with its counterparts.

Consumer sentiment indicates that shoppers are feeling flush this holiday season. More are confident about the economy and plan to up their gift spending this year. According to a September 2018 Field Agent study, US holiday shoppers said they would spend more in all holiday categories, including gifts, groceries for meals and decorations.

A positive US macroeconomic backdrop points to strong growth across every retail channel, but retailers should pay attention to seven key trends that will determine their ultimate success for the 2018 holiday season.

Direct-to-consumer (D2C) brands—encompassing everything from startups like Billie offering women's razor subscriptions to Casper, the once online-only mattress company that has products now being sold at Target—have been growing in popularity for a variety of reasons.

Omnichannel retailing means meeting shoppers' expectations in their channel of choice, digital or physical. That is forcing many retailers to break out of their routines and experiment with new models. And it’s not just brick-and-mortar sellers that are being pressed to change.

Amazon will claim nearly half of US retail ecommerce sales in 2018. Sales will be driven by Amazon’s marketplace, which will account for 68.0% of business.

Amazon Prime Day has emerged as a fast-growing retail promotion that’s altered the mid-summer and back-to-school shopping landscape. This report examines what consumers shopped for and bought on Prime Day, and the implications for Amazon and competing retailers.

Amazon Prime Day has become bigger and bolder since its 2015 inception. The shopping event has also taken on a life of its own, prompting other retailers to offer competing sales even if they never make mention of Prime Day specifically. According to RetailMeNot, the number of retailers offering Prime Day deals on its platform rose from 27 in 2016 to 119 in 2017, and 54% planned to hold sales during this year's event.

The share of consumers using mobile devices for retail purchases is lower in France and Germany than in several other nations in Western Europe. Yet together, the two countries will account for over $45 billion in mobile sales in 2018.