Apple bundles pro apps, Adobe’s AI turns docs into decks and podcasts for marketing workflows. Read online
Earlier this month, the Trump administration released its latest Dietary Guidelines for Americans, marking a shift in nutrition guidance toward whole foods, protein-rich diets, and reduced consumption of added sugars and highly processed foods. These changes may shape consumer expectations and food industry strategy over the next five years, influencing purchase decisions, brand trust, and competitive positioning across the food ecosystem.
They grew faster, expanded share, and hit record sales amid consumers’ rising focus on value.
Pinterest shifts to yield; its leadership change reinforces focus on performance, commerce, and higher ARPU.
Netflix's spending overshadowed its Q4 results; it beat expectations, but investor focus has shifted to the execution and regulatory risk of the Warner Bros. Discovery acquisition.
Young shoppers, especially in China, drove better-than-expected Q3 sales—but sustaining the buzz won’t be easy.
The athleisure retailer pulled yet another line of leggings after complaints that they were too sheer.
AI tools are now shaping real shopping decisions, not just aiding product discovery or big-ticket buys.
YouTube CEO vows to fight AI slop while rolling out deepfake tools, hoping creators can use genAI without damaging trust.
OpenAI’s ad model positions chatbot ads as influence plays—not click engines—forcing marketers to rethink metrics.
AI firms worked Davos to stay top of mind with their biggest customers, pitching enterprise readiness before deals are decided.
54% of US marketers plan to fully implement their generative engine optimization (GEO) strategy within three to six months, according to September 2025 data from Scribewise.
Given the economic climate, value will remain top-of-mind for most consumers through this year. And retailers can tailor loyalty programs and other promotions to answer some economic challenges caused by tariffs and rising prices.
“The way retail media has historically been built has been about setting up an advertising business on a retailer’s owned and operated digital channels,” said our analyst Sarah Marzano on an episode of The CPG Guys.
This FAQ covers how consumers shop on social platforms and what it means for brands.
Threads beats X in daily active users on mobile as Meta’s established ad stack makes Threads a safer long-term bet for community-driven social ads.
Proposed levies on key allies will lead to higher prices and deepen uncertainty for retailers.
Alleged fraud and tax issues stall projects and slow Lunar New Year marketing at a challenging time for PDD.
TikTok-led campaigns fell 48% YoY as brands pivoted from platform risk toward flexible, reusable user-generated content.