Paying for return shipping is the hardest part of returning an online order for 25% of US digital shoppers, nearly double the share who cite waiting for a refund (18%), according to a November 2025 survey from Locus and Dynata.
Lowe’s wants to hook Gen Alpha on home improvement with the introduction of theLowe’s Kids Club, a rewards program with perks like in-store workshops, access to digital content, and a lollipop with every visit.
Criteo bets on ChatGPT commerce in a pitch deck as its new ad pilot promises fast setup and measurable AI traffic.
As device sales stall, AI coaching and community features make subscriptions stickier than fitness gadgets.
Microsoft’s 2027 console-PC hybrid may turn fragmented players into one measurable media buy.
Podcast growth outpaces social, with trusted hosts driving purchases and attention other feeds can’t match.
54% of shoppers lose confidence after scam encounters, making prevention a growth lever, not just compliance.
Email remains consumers’ preferred marketing channel, but tailored, intentional outreach is necessary to cut fatigue and drive results.
As early movers launch ads within OpenAI's ChatGPT, they're closely watching how consumers interact with their campaigns and where this emerging channel fits within broader strategies. “Investment in technology and AI…goes hand-in-hand with great experience,” said Target CEO Michael Fiddelke, at the retailer’s 2026 Financial Community Meeting. “We know those tech investments pay off with stronger experience, whether that's digital or whether that's in-store.”
Strikes on Middle East data hubs stalled services and campaigns, proving single-region concentration as a weak link.
Beating profit and sales forecasts, it trims distractions to cement sustainable growth.
Costco widens its lead as 6.7% comps and rising memberships show value still wins in a K-shaped market.
Share of voice reshuffle favors performance as food and beverage brands retreat from TikTok and YouTube, betting on Meta’s scale and attribution edge.
Price investments and ecommerce growth aim to defend share in a tight market.
The FDA’s latest warning wave reinforces ongoing scrutiny of telehealth and pharma promotions.
Lower commissions and alt billing weaken Google’s grip through 2032, widening brands’ paths to users.
78% of SMBs worldwide say faster content creation is the leading benefit of using LLMs for digital marketing, according to an October 2025 survey from GoodFirms.
Early talks suggest OpenAI may plug into TTD’s pipes, helping to scale ads fast and offer familiarity to cautious advertisers.
Buying moments are surfacing everywhere; in search results, social media, streaming platforms, and the AI tools guiding consumer choices. For retailers, that means rethinking how conversion happens and reshaping commerce operations for a world where any touchpoint can become a point of sale.
While ChatGPT still leads, Anthropic slashed churn by 20 points, proving retention—not downloads—is the real battleground.