Target Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Target

Look past the layoff-related headlines, the number of people working in retail keeps growing

Article
Feb 06, 2023

Retail layoffs garner headlines but they’re not the full picture: The number of people working in retail continues to grow—we break it down.

Companies brace for last-mile disruption as potential UPS strike looms

Companies brace for last-mile disruption as potential UPS strike looms

Article
Jan 24, 2023

Potential UPS strike hastens last-mile diversification: Rival FedEx, as well as local carriers and retailers’ logistics services, are reaping the rewards as companies try to minimize disruption.

Retail sales rise 6.0% in December, as consumers pulled back on spending

Article
Jan 18, 2023

Consumers pulled back on spending in December: Even as inflation eases, consumers’ diminished spending power is forcing them to make choices about what they buy.

Bank M&A deals slowed in 2022 and they’re likely to stay that way in 2023

Bank M&A deals slowed in 2022 and they’re likely to stay that way in 2023

Article
Dec 27, 2022

Fewer potential buyers think they’ll make a deal next year, citing a recession, fears about talent retention, and fintech uncertainty as reasons why.

Can retailers quell rising return rates without losing sales?

Can retailers quell rising return rates without losing sales?

Article
Dec 27, 2022

Retailers’ return rates are rising: That’s a significant challenge to merchants’ bottom lines, but it also presents an opportunity for those that offer a straightforward process.

Which retailers won (or lost) in 2022?

Which retailers won (or lost) in 2022?

Article
Dec 22, 2022

Which retailers and brands won (or lost) in 2022? Retailers that catered to the budget or luxury ends of the price spectrum did well, while those that dealt in discretionary categories like apparel and electronics saw the biggest drop-off in consumer spending.

Category winners and losers in 2023

Article
Dec 21, 2022

Which categories will perform well in 2023—and which will stumble? Some of this year’s trends will continue into next year, while changing consumer behaviors will drive others’ rise—and possible fall.

The Future of Last-Mile Delivery

The Future of Last-Mile Delivery

Report
Dec 16, 2022

What retailers need to know about the new wave of delivery apps and quick-commerce startups.

Super Saturday expected to draw record number of shoppers

Super Saturday expected to draw record number of shoppers

Article
Dec 15, 2022

Shoppers hold out for Super Saturday sales: A record 158 million consumers are expected to shop that day as Amazon, Target, and Walmart ramp up promotions.

Retail Trends to Watch for 2023

Retail Trends to Watch for 2023

Report
Dec 08, 2022

Another eventful year is on tap for retailers as inflation forces consumers to prioritize basics, supply chain snarls continue, and customer loyalty wanes. Retailers that cut costs or add new revenue streams—and provide frictionless customer experiences—will prevail.

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The retailer’s Q3 2022 checkup: Amazon, Walmart, The Home Depot, and more

Article
Dec 02, 2022

The third quarter was a hard one for many US retailers, as inflation, supply chain strain, and more normalized post-pandemic consumer behaviors set in. We checked up on five major retailers on our “Behind the Numbers: Reimagining Retail” podcast to get a nuanced take on who took a hit in the short term and what our experts expect looking further out.

A positive sign for retailers: Consumer spending ticked up in October

A positive sign for retailers: Consumer spending ticked up in October

Article
Dec 01, 2022

US households boosted spending in October as inflation eased: That’s a positive harbinger for the holiday season.

Amazon layoffs could make its customer experience problem worse

Amazon layoffs could make its customer experience problem worse

Article
Nov 22, 2022

Amazon has a customer satisfaction problem: Shoppers complain of delayed deliveries, poor customer service, and irrelevant search results, dragging its satisfaction rating to a record low.

Retail Loyalty Programs

Retail Loyalty Programs

Report
Nov 22, 2022

Consumers now expect more from brands and their loyalty programs, which need to incorporate value, ease of use, and personalization to stand out in a crowded market.

The Power of Walmart

The Power of Walmart

Report
Nov 21, 2022

This report looks at 12 of Walmart’s most important business areas, examining their maturity, disruption of the market, leverage over partners, integration with other products, and five-year outlook.

While retailers pulled holiday sales into October, challenges may lie ahead

While retailers pulled holiday sales into October, challenges may lie ahead

Article
Nov 16, 2022

Retail sales rose 1.3% in October: That suggests retailers were successful in pulling the holidays forward. However, Target’s Q3 earnings show what consumers are buying is changing.

What you need to know about retail media in 5 charts

What you need to know about retail media in 5 charts

Article
Nov 09, 2022

Retail media is one of the hottest advertising and retail topics of 2022. Why? For starters, it’s growing—and fast.

Target, Macy’s, and others embrace store-within-a-store concepts

Target, Macy’s, and others embrace store-within-a-store concepts

Article
Oct 31, 2022

The store-within-a-store’ concept gains momentum: The partnerships work well when there’s clear synergy between the brands involved, such as Target and Apple.

Value and superior CX insulate stores from inflation-related Q3 traffic declines

Value and superior CX insulate stores from inflation-related Q3 traffic declines

Article
Oct 19, 2022

Persistent inflation is weighing on foot traffic: Yet many brands continue to see strong growth thanks to their ability to deliver value and a great customer experience.

Amazon’s second Prime Day doesn’t stack up against inflation

Article
Oct 17, 2022

During last week’s Prime Early Access Sale, households spent about 40% less than Amazon’s Prime Day event in July, noted data analysis from Klover.

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