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About
Global Media Intelligence 2025: East Asia and Oceania
The Global Media Intelligence Report 2025
How Media Behaviors Are Shifting in 50 Markets Worldwide
What’s Inside
The East Asia and Oceania Global Media Intelligence (GMI) Report includes poll results from Australia, China*, Hong Kong, Japan, New Zealand, South Korea, and Taiwan. The polling was conducted by consumer research firm GWI in H1 2025. Click each link to view charts displaying the following metrics:
- Average time spent with media
- Video-on-demand (VOD) viewers
- Social media/messaging users
- Digital audio listeners
- TV viewers
- Traditional media users
- Vlog/influencer video viewers
- Creator membership site users
- Device ownership
- Smart TV owners
- Smartphone and tablet owners
- Internet users who are excited about AI
*Please note that we do not discuss China in depth in the East Asia and Oceania report because we have broken it out into its own report. For more on China, check out “Global Media Intelligence 2025: China.”
authors
Paul Briggs
Contributors
- Man-Chung Cheung
- Donte Gibson
- Senior Charts Editor
- Madan Kumar
- Copy Editor
- Penelope Lin
- Director, Data Visualization
- Emma Noyes
- Graphic Designer, Data Visualization
- Ana Sazon
- Chart Editor
- Heather Sprung
- Senior Editor
- Andrea Szasz
- Forecasting Analyst
- Matt Torpey
- Senior Chart Editor
- Johann Valderrama
- Chart Editor
- Emman Velasco
- Chart Editor
- Jherr Daven Velasco
- Researcher
Access All Charts and Data
Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry
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